On Fashion Technology Forum

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Me and my team at Kiev Fashion Institute have already organized a forum dedicated to the business of fashion in September, but now the hottest trend of the industry are technologies and all the possibilities of applying them to fashion. I want to give local Ukrainian community an opportunity to follow the flow of the ...

On Decoded Fashion 2016 summit

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As we are now preparing for Fashion Technology Forum, which is going to be the biggest event of that kind in Ukraine and is of vital importance for representatives of local fashion industry, I’ve decided to visit Decoded Fashion summit in Milan on 15thand 16th of November. Decoded Fashion is the top international event for fashion ...

On Founding Kiev Fashion Institute

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I came up with the idea to found an educational project due to the Mercedes-Benz Kiev Fashion Days. We always asked important Ukrainian and foreign guests to give lectures during the fashion week – but these were single cases. At the same time I realized that Ukrainian fashion industry is growing rapidly and we feel ...

Seoul Fashion Week with Daria Shapovalova

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This season, in addition to international fashion weeks that I always attend, I’ve been invited to see the local fashion week in Korea. Seoul, Korean designers, architecture, style and unique culture totally captured my heart. There are numerous brands of different focus on Korean fashion scene – commercial, mass-market orientated ones, as well as young and ...

About charity and marathon ‘Help children to run away from cancer’

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Alina Baikova, a beautiful soul and a successful model, with whom we became friends, does a lot of charity work. She was the one to introduce me to this movement, and since than the idea of social responsibility, the concept of returning all : the goodness that life has given to you to this world ...

Seoul Fashion Week project for Vogue.com

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I've recently returned from Seoul Fashion Week, where I had an amazing experience of discovering new culture and local designers. This trip was a "sequel" to my traditional exploration of the local fashion weeks (last year it was Lagos Fashion and Design Week in Nigeria). You might have followed my adventures on my instagram @daria_shapovalova. ...

Paris Fashion Week, More Dash and results of the fashion season S/S’17

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As the fashion season is over, I think it’s time to resume all the beauty and excitement of last four weeks. Personally I have no doubt that they’ve been successful for big brands and their new creative directors, as well as for me and our showroom More Dash. Designers from Western Europe and New Markets, represented ...

Milan Fashion Week with Daria Shapovalova. Part II.

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My Saturday began at Vivetta show: it’s a relatively new brand, but already quite successful as the niche of fantasy and romantism that they have occupied wasn’t taken by any contemporary brand before. Even though her looks remind me of Valentino, Vivetta totally stands out from the other contemporary designers. Next one was Antonio Marras: ...

Milan Fashion Week with Daria Shapovalova. Part I

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Milan Fashion Week is always a must-visit – especially when this prominent fashion event is full of important cases connected with Ukrainian designers. Which ones? You’ll find out soon, and now first things first: my Milan fashion week diary begins on 21st of September. On Wednesday I had several meetings with fashion editors, buyers, designers and ...